In this episode of Uncharted Entrepreneurship, host Brent Peterson interviews Mickie Kennedy, founder of eReleases and expert in press release distribution.
Key topics discussed:
Mickie's journey from poetry student to PR innovator
The evolution of press release distribution methods
Strategies for creating newsworthy press releases
The importance of storytelling and strong quotes in press releases
Using industry surveys to generate media attention
Best practices for timing press release distribution
The impact of AI on press release writing
Tips for entrepreneurs looking to improve their PR efforts
